The Beverage Industry is a Major Contributor to Minnesota’s Economy
Our non-alcoholic drinks are Made in Minnesota products.
There are 67 manufacturing sites as well as 48 beverage wholesale facilities throughout Minnesota providing direct employment for more than 22,000 jobs, contributing more than $342 million in state taxes and donating at least $21 million to charitable causes across the state.
Over 90% of our member’s beverages sold in Minnesota are assembled and bottled right here in Minnesota by Minnesota workers, in Minnesota bottling facilities, and then distributed by Minnesota drivers to Minnesota stores.
The efforts of our members have successfully taken the calories out of beverages in schools. The national school beverage guidelines were created in May 2006 through collaboration with the Alliance for a Healthier Generation- a joint initiative of the American Heart Association and the William J. Clinton Foundation, along with America’s leading beverage companies. The industry is committed to assisting in the fight against obesity and has completed the implementation of this policy. See the School Beverage Guideline Status Report to see the status through 2009.
We are doing our part to teach Minnesota kids the importance of a balanced diet and exercise. The voluntary industry initiative worked. With the help of schools, parents, and students, we removed full-calorie soft drinks and ensured that the remaining beverages in schools are low/no calorie, smaller portioned and age-appropriate.
Bulletin 11: Winter 2010
This bulletin updates the Association’s member’s implementation of the national vending policies and highlights the efforts to reduce our environmental footprint through various programs including many recycling initiatives. Click on the Bulletins tab above to see Bulletin 11 and previous bulletins.

The Alliance for a Healthier Generation, a joint initiative of the American Heart Association and the William J. Clinton Foundation, is committed to fighting childhood obesity by facilitating change in the environments that contribute to the quality of nutrition and access to physical activity for our nation’s youth.
In conjunction with its Healthy Schools Program, the Alliance in 2006 met with representatives from beverage companies PepsiCo, Coca-Cola, and Cadbury Schweppes as well as representatives from the American Beverage Association to develop a set of voluntary guidelines related to the sale of beverages in our nation’s schools. The guidelines will also serve as the beverage standard for the Healthy Schools Program recognition criteria. The standards encourage the availability of nutritious and lower calorie beverages and will both reduce the calories and limit portion sizes for caloric drinks available to students in schools.
Click on Model School Guidelines page to the right for complete guidelines.
There is no one solution to solve the issue of childhood obesity, but the core of the problem lies with the fact that young people consume more calories than they burn. These guidelines are just one part of an overall strategy to decrease calories consumed while increasing calories burned. Along with the Alliance’s other strategies – improving snack foods and meals available to students and increasing physical activity and physical education – these guidelines could make a significant contribution to reducing childhood obesity.